Social Media Strategist

Year    AS, IN, India

Job Description

About the Role



We are looking for a

Social Media & Video Content Strategist

who can

conceptualise, plan, and strategise short-form and long-form video content

for tourism destinations and experiences across North-East India.

The core of this role is

thinking first

--understanding destinations, identifying stories, planning content formats, and creating platform-specific strategies that help us

maximise reach, engagement, and conversions

on social media.

What You'll Be Doing



Research tourism destinations, experiences, and stories that we sell Plan video content ideas specifically designed for

Instagram Reels, YouTube Shorts, and Facebook

Build and maintain a structured

content and posting calendar

Strategise content formats for maximum reach, shares, and saves Coordinate and assist in content execution (shooting, editing, captions) Work closely with editors and creators to ensure content matches the strategy Analyse performance metrics and refine future content plans Identify trends, audios, and formats relevant to travel and tourism Collaborate with influencers, creators, and tourism stakeholders to amplify reach

What We're Looking For



Strong understanding of

video-first social media strategy

Ability to think creatively and strategically, not just execute posts Experience in social media marketing or content strategy (travel niche preferred) Excellent storytelling and content planning skills Working knowledge of: Instagram & Facebook algorithms- Reels, Shorts, and viral travel formats Comfortable using tools like Canva, VN, or in-app reel editors Basic understanding of photography and videography Ability to read insights, trends, and engagement data
Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

Cell phone reimbursement Paid time off
Work Location: In person

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Job Detail

  • Job Id
    JD5019466
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    AS, IN, India
  • Education
    Not mentioned
  • Experience
    Year