A Social Media Specialist is a skilled professional responsible for developing, implementing, and managing social media strategies to build meaningful customer connections, increase brand awareness, and foster community engagement.
Their key duties include planning, creating, and publishing diverse content such as text, images, and videos daily across multiple platforms.
They collaborate with sales and marketing teams to align social media campaigns with business goals and ensure brand consistency by working with designers and copywriters.
Additionally, they monitor social media metrics and customer engagement, using analytics tools to measure campaign success and optimize future content.
The specialist also manages company pages, moderates user-generated content, responds to audience comments, and stays updated on the latest social media trends and technologies.
They often utilize tools like Google Analytics, Hootsuite, and Facebook Insights to analyze data and improve strategies.
Job Types: Full-time, Permanent, Fresher
Pay: ₹8,651.96 - ₹34,274.81 per month
Benefits:
Health insurance
* Provident Fund
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