Job Description

WORK LOCATION - BAHRAIN -VISA PROVIDED DIRECTLY BY COMPANY-NO ANY PAYMENTS

- Social Media Marketing Team Lead

We are seeking a dynamic and creative

Social Media Marketing Team Lead

to oversee our brand's social media strategy, execution, and performance. This role requires a blend of strategic thinking, team leadership, content expertise, and data-driven decision-making to strengthen our online presence, increase engagement, and drive business growth.

Key Responsibilities

Strategy & Planning

Develop and implement a comprehensive social media strategy aligned with business goals. Identify target audience segments and optimize campaigns to maximize reach and engagement. Stay updated on emerging social media trends, tools, and best practices.

Team Leadership & Collaboration

Lead, mentor, and manage a team of social media specialists, content creators, and community managers. Collaborate with marketing, design, PR, and product teams to ensure brand consistency. Manage agency and influencer relationships when applicable.

Content Creation & Campaign Management

Oversee the creation of engaging, platform-specific content (text, image, video, reels, stories, etc.). Plan and execute paid and organic campaigns across multiple platforms (Facebook, Instagram, LinkedIn, Twitter/X, Tiktok, YouTube, etc.). Implement social media calendars and ensure timely execution.

Analytics & Performance

Track, measure, and report on KPIs such as engagement, reach, conversion, and ROI. Conduct competitor analysis and provide actionable insights. Continuously optimize campaigns based on data-driven insights.

Community Management

Oversee brand reputation management on social platforms. Engage with followers, respond to queries, and manage escalations effectively. Drive brand advocacy and build meaningful online communities.

Requirements

Bachelor's degree in Marketing, Communications, or related field (MBA preferred). 5+ years of experience in social media marketing, with at least 2 years in a leadership role. Proven track record of developing and executing successful social media campaigns. Strong understanding of digital marketing, paid social, influencer marketing, and content strategy. Proficiency in analytics tools (Google Analytics, Meta Business Suite, LinkedIn Analytics, etc.). Excellent communication, leadership, and project management skills. Creative thinker with the ability to adapt to a fast-paced environment.

Preferred Skills

Experience in B2B and B2C industries. Familiarity with marketing automation and CRM tools. Ability to manage budgets for paid media campaigns. Knowledge of SEO, SEM, and email marketing is a plus.

What We Offer

Competitive salary and performance-based incentives. Opportunity to lead impactful campaigns for a growing brand. Collaborative and innovative work environment. Professional development and growth opportunities.
Job Types: Full-time, Permanent

Pay: ?35,000.00 - ?45,000.00 per month

Benefits:

Health insurance Paid sick time
Work Location: In person