reimagining South Indian comfort food with a fun, modern twist. We're not just about idlis - we're about
attitude, creativity, and culture.
We're looking for a
social media content creator
who can turn everyday food moments into viral, scroll-stopping Reels.
Key Responsibilities
Plan, shoot, and edit
Instagram Reels
showcasing IdliBox's food, behind-the-scenes moments, and fun brand personality.
Manage the
Instagram page
- posting, engaging with followers, and maintaining the visual style of the brand.
Come up with
creative content ideas
and trending audio concepts that connect with Chennai's local audience.
Write
captions and hooks
that are witty, local, and on-brand.
Coordinate with the kitchen and team to film new menu launches, offers, or campaigns.
Analyze performance metrics and suggest improvements for reach and engagement.
Requirements
1-3 years of experience in
social media marketing or content creation
(food or lifestyle brands preferred).
Strong understanding of
Instagram Reels trends
and editing tools (CapCut, InShot, Premiere Pro, etc.).
Ability to
shoot using a phone or camera
with good framing and lighting sense.
Creative mindset with strong storytelling and humor sense (Tamil + English mix is a plus).
Basic knowledge of
Canva or Photoshop
for posts and stories.
Must be proactive, energetic, and love experimenting with ideas.
Perks & Benefits
Competitive salary (based on experience).
Free food during shoots
Freedom to experiment and bring your own style to the brand.
Be part of a young, fast-growing Chennai food brand.
Job Type
Full-time / On-site (Medavakkam, Chennai)
6 days a week
Immediate joiners preferred
Job Type: Full-time
Pay: ₹10,000.00 - ₹14,000.00 per month
Work Location: In person
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