Job Description

We are Bright, Bright is a consumer fintech that helps Americans get out of debt, with the power of data science and machine learning. It is a mobile app that combines all the tools and tech needed to manage and get rid of debt. Bright\'s tools include credit score building, automated debt paydown plans, financial planning, budget planning tools, and refinance loans. It works with credit cards, student loans and car loans. Bright has had 6x growth in the last year, with 300,000 users, and more than 100,000 ratings and reviews. Bright is backed by three major venture capital funds (Sequoia, Falcon Edge and Hummingbird) and with top angel investors from the US, UK and India, Bright has raised +$40 million in funding to date. Bright has recently raised $50M in debt funding from Encina Lender Finance, for its credit business growth. Encina Lender Finance provides lending solutions to consumer and commercial speciality finance companies across the U.S. and Canada. Today we are among the top 8 US FinTech companies. In the list of top-100 list US financial apps, with the unique strength of data science and predictive modeling to enhance financial products for a user\'s life outcomes. We will be the first at-scale Consumer Tech company, built in India for Global markets. About Our Founders: Bright was founded in 2019 by a founding team from McKinsey\'s Banking Practice (Petko Plachkov and Avi Patchava) and InMobi Data Scientist (Avi Patchava, Varun Modi, Avinash Ramakath, Jayashree Merwade) Ideal Candidate You will play a crucial role in developing and implementing effective social media strategies to enhance our brand visibility, engage with our target audience, and drive business growth. What You\'ll Do Assist in the development and execution of social media calendar and content calendars. Create engaging and compelling content for social media platforms, including text, image, and video-based content. Monitor social media trends, insights, and analytics to identify opportunities for growth and engagement. Engage with our online community, respond to comments and messages, and foster positive relationships with our followers. Research and identify relevant influencers and potential partnerships for collaborations and sponsored content. Stay up to date with the latest social media trends, tools, and best practices, and provide recommendations for improvement. Monitor and report on social media performance using analytics tools to track key metrics and provide insights. Collaborate with the marketing and design teams to ensure consistent brand messaging and visual identity across social media platforms. Conduct competitor analysis to identify areas of opportunity and maintain a competitive edge. Assist with ad hoc social media projects and initiatives as assigned. Qualifications And Prerequisites Bachelor\'s degree in Marketing, Communications, or a related field (or equivalent practical experience). Passion for social media and staying up to date with the latest trends and platforms. Basic knowledge of social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube. Familiarity with social media management tools and analytics platforms. Creative thinking and the ability to generate innovative ideas for social media content. Strong organizational and time management skills with the ability to multitask and meet deadlines. Proactive and self-motivated, with a willingness to learn and adapt in a fast-paced environment. Ability to work collaboratively as part of a team and communicate effectively with team members. Prior experience or internships in social media marketing or digital marketing is a plus. Knowledge of the American social media landscape is also a big plus. What You\'ll get The rare opportunity to work with passionate and talented colleagues in a fast-growing global startup, Certified as A Great Place to Work.

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