Job Description

Company Description Adastra Jewelry is an ethical jewelry brand co-founded by a sister duo in 2018, with a focus on high-quality craftsmanship and materials. The company has three brands that cater to the Indian and worldwide market. It sells affordable luxury with a 30-day money-back guarantee, a lifetime buyback guarantee, and excellent customer service. Adastra Jewelry\'s core values of ethics and sustainability have gained quick popularity internationally, and it has a 45% repeat customer rate with a low customer acquisition cost. Role Description This is a full-time on-site role located in Mumbai for a Social Media Marketing Executive. The Social Media Marketing Executive will be responsible for executing social media strategies, planning and implementing social media content on various platforms, managing Adastra Jewelry\'s social media presence, and developing social media campaigns. The Social Media Marketing Executive will play a critical role in enhancing Adastra Jewelry\'s brand awareness and image across all social media platforms. Qualifications Bachelor\'s degree in Marketing or a related field 3+ years of experience in social media marketing, preferably in the luxury/fashion industry Excellent understanding and experience using social media platforms such as Facebook, Instagram, Twitter, and Pinterest Excellent written and verbal communication skills, as well as strong attention to detail Ability to plan and implement engaging and creative social media content Experience with analytics tools such as Google Analytics Knowledge of current social media trends and best practices Ability to work independently as well as in a team-oriented environment Should have an eye for aesthetics and proficiency in using photo editing tools

foundit