Job Description

Location-

Ahmedabad

Job Title:

Social Media Marketing Specialist

Experience- 3+ years

Ctc- upto 5 Lpa (Depends on interview)

Working Days- 5 days (9-6 pm)

Job Summary

We are looking for a creative and results-driven

Social Media Marketing specialist

to manage and grow our and client's brand presence across social media platforms. The ideal candidate will be responsible for planning content, managing daily posts, engaging with audiences, and analyzing performance to drive brand awareness, engagement, and leads.

Key Responsibilities

Develop and execute social media strategies aligned with business goals o Manage social media accounts (Instagram, Facebook, LinkedIn, X/Twitter, YouTube, etc.) Create content calendars for posts, stories, reels, and campaigns Coordinate with designers for designing social media posts Write engaging captions, hashtags, and calls-to-action Monitor comments, messages, and reviews; respond in a timely manner o Run and optimise paid social media campaigns (Meta, LinkedIn, etc.) Track analytics and prepare monthly performance reports Stay updated with social media trends, algorithms, and best practices Collaborate with marketing and SEO teams for integrated campaigns

Required Skills & Qualifications

Bachelor's degree in Marketing, Communications, or a related field (preferred) 3-4 years of experience in social media management (agency) Strong understanding of major social media platforms and trends Experience with social media tools (Meta Business Suite, Hootsuite, Buffer, Sprout, etc.) Understanding of paid ads and campaign optimization Excellent written communication and creative thinking skills Ability to analyze data and optimize content based on performance

Preferred Skills (Good to Have)

Experience with Canva, Adobe, or similar design tools Video editing or reel creation knowledge Influencer marketing or community management experience o Knowledge of brand storytelling and performance marketing

Key Performance Indicators (KPIs)

Growth in followers and reach Engagement rate (likes, comments, shares, saves) Lead generation and conversions (if applicable) Campaign performance and ROI Content consistency and brand alignment

Why Join Us?

Work with diverse brands and industries Creative freedom and growth opportunities Collaborative and fast-paced environment Performance-based growth and incentives
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Thanks & Regards

Jyoti (Recruitment Executive)

9211711373

jyoti.shah@orbitouch-hr.com

Orbitouch Outsourcing Pvt Ltd

Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹500,000.00 per year

Benefits:

Health insurance Provident Fund
Application Question(s):

how much experience do you have in Social Media Marketing ? how much experience do you have in Social Media Campaign ? how many years of experience do you have in Google Ads? what is your current ctc ? what is your expected ctc ? what is your notice period ? are you comfortable for Ahmedabad Location?
Experience:

Social Media Marketing Specialist : 3 years (Required)
Work Location: In person