We are seeking a dynamic and enthusiastic Digital Marketing Associate to join our team. As a fresher in this role, you will have the opportunity to learn and grow in the field of digital marketing. This position offers hands-on experience in various digital marketing strategies and channels, with a focus on online promotion and brand awareness. Key Responsibilities: Content Creation:Assist in creating engaging and relevant content for various digital platforms, including websites, blogs, social media, and email marketing.
Collaborate with the content team to ensure consistency and quality in all content produced. Social Media Management:Assist in managing and maintaining the company\'s social media profiles and presence on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
Engage with the online community by responding to comments and messages and actively participating in discussions. SEO and SEM:Learn and implement basic SEO strategies to improve the company\'s website ranking on search engines.
Assist in keyword research and ad campaign management for search engine marketing (SEM) initiatives. Email Marketing:Support the email marketing campaigns by creating and sending newsletters and promotional emails.
Help maintain email lists and segmentations for effective targeting. Analytics and Reporting:Assist in tracking and analyzing the performance of digital marketing campaigns using tools like Google Analytics.
Prepare reports on key performance indicators (KPIs) and suggest improvements based on data insights. Online Advertising:Gain experience in online advertising platforms such as Google Ads and social media advertising.
Help create and manage digital advertising campaigns. Market Research:Conduct research on industry trends, competitor strategies, and customer preferences.
Provide insights and recommendations to enhance digital marketing efforts. Team Collaboration:Collaborate with cross-functional teams, including design, development, and sales, to ensure alignment in marketing efforts. Qualifications:
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