. The ideal candidate should have strong expertise in content planning, campaign execution, and performance analytics across all major social platforms. This role requires a balance of creativity and technical skill -- someone who can conceptualize, create, shoot, edit, and publish engaging content aligned with brand strategy.
Key Responsibilities
Social Media Strategy & Management
Plan and execute social media campaigns across Instagram, Facebook, LinkedIn, YouTube, X (Twitter), and emerging platforms.
Develop monthly content calendars aligned with business goals and seasonal campaigns.
Manage daily posting, community engagement, and respond to comments/messages professionally.
Content Creation
Ideate, script, shoot, and edit videos for promotional campaigns, product demos, reels, behind-the-scenes content, and brand storytelling.
Design static and motion creatives (images, carousels, short clips, stories) using tools like Canva or Adobe Creative Suite.
Ensure all content reflects the company's brand identity, tone, and messaging consistency.
Video Production
Handle the entire video production process: pre-production planning, shooting, and post-production editing.
Operate DSLR/mirrorless cameras, lighting equipment, and audio gear as needed.
Edit raw footage using tools like Adobe Premiere Pro, CapCut, or Final Cut Pro to produce high-quality, engaging videos.
Performance Tracking & Reporting
Monitor social media performance using analytics tools (Meta Business Suite, Google Analytics, etc.).
Prepare monthly reports with insights, growth metrics, and recommendations.
Continuously optimize content strategy based on audience engagement and reach data.
Collaboration & Coordination
Work closely with the design, marketing, and product teams to align social campaigns with overall marketing goals.
Coordinate with internal teams for event coverage, product launches, and promotional shoots.
Stay updated with current digital trends, platform algorithm changes, and content best practices.
Required Skills & Qualifications
Bachelor's degree in Marketing, Mass Communication, Media Studies, or a related field.
Proven experience (1-3 years) in social media marketing and content creation.
Proficiency in
video editing software
(Adobe Premiere Pro, Final Cut Pro, CapCut, etc.).
Hands-on experience with
video shooting
and basic photography techniques.
Strong understanding of digital marketing trends, algorithms, and content formats.
Excellent verbal and written communication skills.
Ability to multitask, meet deadlines, and work independently in a fast-paced environment.
Basic knowledge of ad management on Meta, Google Ads, and LinkedIn Ads is an added advantage.
Preferred Skills (Good to Have)
Experience using design tools such as Adobe Photoshop, Illustrator, or Canva.
Knowledge of AI-based tools for content creation and marketing automation.
Basic understanding of SEO and online reputation management.
Prior experience working in startups or tech-focused environments.
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
Health insurance
Ability to commute/relocate:
Narhe, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
Will you be able to come for face to face interview?
Experience:
Social media marketing: 1 year (Required)
Work Location: In person
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