Job Description

Role Overview

Vleafy Technologies Private Limited is looking for a creative and execution-focused Social Media Manager to plan, create, and manage brand and client social media presence. You will drive engaging creative concepts, keep pages consistently active, coordinate with designers and clients, ensure timely posting, and prepare clear performance reports for client presentations.

Key Responsibilities

Strategy, Planning & Calendars

Build and maintain

monthly post calendars

and

marketing calendars

aligned with campaign goals and business priorities. Develop content themes and creative directions that

increase brand recall

and audience engagement. Ensure client social pages are

active, consistent, and responsive

.

Content & Execution

Create strong, engaging

creative concepts

for posts, reels, stories, carousels, and campaigns. Write clear, brand-aligned

captions, hooks, CTAs, and messaging

for different platforms. Coordinate with designers and ensure creatives are delivered as per briefs, formats, and deadlines. Schedule, publish, and monitor content using platform and scheduling tools; ensure

posts go live on time

.

Community & Engagement

Engage with audiences through comments, DMs (as per brand tone), and basic community management. Track trends, platform updates, and competitor activity and apply insights to content strategy.

Client Coordination

Coordinate with clients to gather requirements, approvals, and deliverables. Maintain clear communication, follow-ups, and documentation to keep work moving smoothly. Present updates and performance insights confidently during client discussions.

Reporting & Performance

Prepare weekly/monthly performance reports (reach, engagement, growth, clicks, best content, learnings). Convert data into clear insights and actionable recommendations for improvement.

Required Skills & Qualifications

Proven experience managing social media for brands (agency or in-house). Strong creative thinking + ability to execute consistently. Good design sense and understanding of layouts, typography, color balance, and visual storytelling. Hands-on knowledge of:

Instagram, LinkedIn

, and platform-specific best practices

Meta Business Suite

(publishing, boosting, insights) Social scheduling/management tools like

Hootsuite

(or similar)

AI Tools & Tech (Must Have)

Candidate should be confident using AI tools to improve speed and creativity, such as:

ChatGPT, Gemini

AI video/content tools (e.g.,

Veo

) Image generation tools (e.g.,

Image Gen

) Other emerging AI tools/workflows for ideation, scripting, captioning, content repurposing (e.g., "nano banana" or similar tools used for rapid iterations)
(We value responsible AI usage--originality, fact-checking, and brand safety matter.)

Tools Knowledge (Preferred)

Canva

and/or

Adobe Creative Suite

(Photoshop, Illustrator, Premiere Pro, etc.) Social media analytics and reporting tools Basic understanding of paid boosting/ads is a plus

Bonus Skills (Good to Have)

SEO knowledge

and understanding of content discoverability Basic video editing and reel-first content thinking Copywriting that supports conversion (leads, traffic, inquiries)

What Success Looks Like in This Role

Client pages remain consistently active with a strong posting rhythm Engagement improves month-on-month (comments, shares, saves, DMs) Creative quality and brand recall increase Smooth coordination with designers/clients and

on-time delivery

Clear, presentable reports that show impact and insights

Client industries we work with:

Retail Hospitality Professional Service Tech Travel
Ensure that you apply with your portfolio website or your latest work(campaigns or strategies) consolidated in google drive link(ensure that it is open to view) for us to evaluate.

Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Application Question(s):

Please share your portfolio/work link - Website/drive/docs link of your latest works for evaluation
Experience:

Social media management: 1 year (Required) Creative writing: 1 year (Required) Social media marketing: 1 year (Required) Social media strategy: 1 year (Required)
Work Location: In person