Job Description

Job Title:

Social Media Manager - On-site (Coimbatore)

Company:

Bliss Natural - Green Delight Innovations Pvt. Ltd.

www.blissnatural.in

Location:

Coimbatore, Tamil Nadu (On-site Work Only)

(Candidates must be based in or willing to relocate to Coimbatore)

Experience:

3 to 5 years

Salary:

?20,000 - ?45,000 per month (Based on experience and performance)

Employment Type:

Full-Time | On-site

About the Company:

Bliss Natural

, a brand of

Green Delight Innovations Pvt. Ltd.

, is a

fast-growing eco-friendly and natural product manufacturing company

headquartered in

Coimbatore

.
We specialize in

biodegradable and women-centric hygiene and personal care products

that promote sustainability, wellness, and environmental responsibility.

We are seeking an

experienced Social Media Manager

to take charge of our brand's digital presence and lead creative campaigns that grow awareness, engagement, and community impact.

Role Overview:

As a

Social Media Manager (Coimbatore, On-site)

, you will be responsible for developing, executing, and optimizing the brand's social media strategy across multiple platforms.
You'll lead the planning, content creation, and analytics for

Instagram, Facebook, YouTube, LinkedIn, and emerging channels

-- ensuring consistent storytelling and strong brand visibility.

Key Responsibilities:

Develop and implement

data-driven social media strategies

aligned with business goals. Lead content planning and oversee

daily posting, engagement, and campaign execution.

Collaborate with design and video teams to produce

reels, stories, graphics, and product videos.

Manage

paid campaigns (Meta Ads)

in coordination with the PPC team. Build and maintain relationships with

influencers and brand partners.

Analyze and report

social media performance metrics (reach, engagement, ROI).

Monitor trends, hashtags, and competitor activities for innovation opportunities. Maintain consistent brand voice and creative storytelling across platforms. Mentor junior social media staff and interns as part of the growing marketing team.

Required Skills & Qualifications:

Bachelor's degree in

Marketing, Media, Communication, or related field.

3-5 years of proven experience

managing social media for a brand or agency. Strong understanding of

Meta Business Suite, Instagram Insights, and social analytics tools.

Excellent

copywriting, content strategy, and creative direction

skills. Experience with

performance-based social campaigns

and influencer collaborations. Familiarity with

Canva, Photoshop, or video editing tools

is a plus. Must be available for

on-site work at the Coimbatore office.

Perks & Benefits:

Salary: ₹20,000 - ?45,000 per month (based on experience)

PF, ESI, and Employee Fund (EF)

benefits

Monthly performance incentives

Opportunity to lead social strategy for a

fast-growing, sustainable brand

Dynamic, creative work environment with room for growth
Job Type: Full-time

Pay: ₹20,000.00 - ₹45,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Internet reimbursement Leave encashment Provident Fund
Work Location: In person