GreenDelight Innovations Private Limited, founded as a student startup in 2018, is the creator of Bliss Natural, a natural feminine hygiene brand. We aim to reduce plastic waste from sanitary pads by using Kenaf, an absorbent and antimicrobial fiber. Our products are biobased certified, produced in an FDA-registered facility, and result in significantly lower carbon emissions compared to conventional products. We're committed to providing safer, environmentally-friendly hygiene products and addressing period poverty in India. For every ten pads we sell, we donate one. Our inclusive business model aligns with eight UN sustainable development goals, which has helped us grow from an initial investment of INR 20,000 to a revenue of INR 25 million in the last fiscal year.
Role Description
This is a full-time on-site role located in Coimbatore for a Social Media Manager. The Social Media Manager will be responsible for managing and creating content for social media platforms, developing and implementing content strategies, optimizing social media performance, and engaging with the target audience. Day-to-day tasks include overseeing social media accounts, creating and curating content, analyzing performance metrics, and collaborating with the marketing team to enhance brand presence.
Responsibilities:
Develop and implement a comprehensive social media strategy aligned with company goals and objectives
Create engaging and shareable content across various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube
Manage and maintain our social media accounts, responding to comments and messages promptly and professionally
Monitor and analyze social media data to track progress, identify trends, and make informed decisions
Collaborate with other marketing team members to promote campaigns and initiatives
Stay up-to-date on the latest social media trends and best practices
Qualifications:
Bachelor's degree in marketing, communications, or a related field
2-3 years of experience in social media management
Proven track record of success in developing and implementing social media strategies
Strong understanding of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube
Excellent writing and editing skills
Ability to create engaging and visually appealing content
Strong analytical and problem-solving skills
Excellent communication and interpersonal skills
Ability to work independently and as part of a team
Job Type: Full-time
Schedule:
Day shift
Ability to commute/relocate:
Ganapathi, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹40,000.00 per month
Schedule:
Day shift
Work Location: In person
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