Job Description

Senior Manager Marketing/Social Media Manager -Education Sector -Digital Marketing -4 Years - Mumbai
Location - Mumbai
A dynamic leadership opportunity for experienced marketing professionals! As a Social Media Manager and Senior Manager - Marketing, you will take full ownership of strategic and operational marketing initiatives that directly drive admissions and revenue growth across multiple education brands. This role demands creativity, data-driven execution, and cross-functional collaboration to strengthen brand visibility and deliver measurable impact in the education sector.
Your Future Employer -A leading player in the education and learning industry, known for innovation, operational excellence, and creating impactful student and parent engagement.
Responsibilities - * Design and execute integrated marketing campaigns across digital, offline, and event-based channels to drive admissions.

• Develop targeted initiatives for competitive exams (NEET/JEE), K-12 admissions, and higher education programs.
• Lead student and parent engagement programs including workshops, open houses, and school tie-ups.
• Manage marketing budgets, monitor ROI, and optimize CPL/ROAS.
• Oversee digital and creative marketing efforts, ensuring brand consistency and measurable results.

Requirements - * Bachelor's degree (BBA/BMS or equivalent).

• 7-14 years of overall experience, including 4+ years in a senior marketing role.
• Proven record of driving admissions and revenue growth through impactful marketing campaigns.
• Strong expertise in both offline and digital marketing.
• Excellent communication, project management, and stakeholder management skills.
• Background in education/edtech or competitive exam marketing is an advantage.

What is in it for you -

• End-to-end ownership of marketing strategy in a high-growth sector.
• Opportunity to influence admissions, revenue, and brand visibility.
• Cross-functional leadership exposure with multi-brand responsibilities.
• A collaborative culture encouraging creativity and measurable impact.

Reach Us -If this role excites you, kindly share your CV at parul.arora@crescendogroup.in for a confidential discussion.
Disclaimer -We specialize in senior-level and leadership hiring. We are committed to providing equal opportunity and fostering a diverse workplace.
Note -Due to high application volume, only shortlisted candidates will be contacted within 1 week.
Profile Keywords -Admissions Marketing, Revenue Growth, Integrated Marketing Campaigns, Lead Generation, Digital Marketing, Offline Marketing, SEM, Social Media Marketing, Event Marketing, Parent & Student Engagement, Brand Visibility, Campaign Performance, Stakeholder Management, Project Management, Strategic Marketing.

Skills Required