Job Description

We're looking for a Social Media Manager who can blend creativity with strategy -- someone who knows how to turn AI-generated ideas into emotionally relevant, high-performing content.

Key Responsibilities

1. Caption & Content Selection

Generate multiple caption options using ChatGPT (or other AI tools). Evaluate and select the most relevant, curiosity-provoking, and brand-aligned version. Edit and refine captions for tone, clarity, and engagement before posting.
2. Fact-Checking & Accuracy

Verify all posts for spelling, grammar, brand tone, and factual accuracy. Research unfamiliar terms, especially for technical niches (e.g., aviation). Ensure zero errors -- social media represents our brand face.
3. Analytical Thinking

Track and analyse post performance across Instagram, Facebook, YouTube, LinkedIn, and others. Monitor engagement metrics, timing performance, and creative types that perform best. Provide insights on what's working -- e.g., which hooks, creative formats, and platforms drive more engagement.
4. Content Planning & Trend Discovery

Research and suggest new content ideas, trending topics, and relevant hooks per client industry. Stay updated on platform updates, viral formats, and new features (Reels, Shorts, Threads, etc.). Collaborate with Govind to brainstorm campaign themes and storytelling directions.
5. Reporting & Continuous Improvement

Prepare weekly or bi-weekly performance reports (reach, engagement, growth, and learnings). Translate data into actionable next steps. Maintain consistency and visual harmony across all client accounts.

Requirements

Proven experience managing multiple social media accounts or brands. Strong English communication and writing/editing skills. Analytical mindset -- ability to interpret numbers and spot content patterns. Familiarity with tools like Meta Business Suite, Creator Studio, Google Sheets, or Notion. Awareness of current social trends and ability to adapt content accordingly. Basic design sense or ability to coordinate with a designer/video editor. Attention to detail -- accuracy is non-negotiable.
Bonus Skills

Experience working with AI tools like ChatGPT, Jasper, or Copy.ai. Knowledge of SEO, paid social, or content strategy. Experience across multiple industries (coaching, aviation, fashion, or marketing).
Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

Paid sick time
Work Location: In person