Job Description

Role Overview:

As the Social Media Manager, you will be responsible for leading our social media strategies, creating engaging content, and fostering a vibrant online community. Your creative insights and analytical skills will help us showcase our products, projects, and brand philosophy uniquely and engagingly across multiple platforms.

Key Responsibilities:

Social Media Strategy:

Develop innovative, platform-specific strategies for Instagram, Facebook, LinkedIn, Pinterest, and more to increase followers, engagement, and brand visibility.

Content Creation:

Conceptualize, design, and write compelling posts, reels, stories, and videos that highlight our products, styling ideas, customer stories, and ongoing projects.

Campaign Management:

Plan and execute content calendars, seasonal promotions, influencer collaborations, and marketing campaigns aligned with brand objectives.

Brand Voice & Aesthetic:

Maintain consistency in messaging, tone, and visual style across all content to reinforce brand identity.

Performance Tracking:

Monitor key performance indicators (KPIs), generate analytics reports, and optimize strategies for improved results.

Community Engagement:

Actively respond to comments, DMs, and queries, building a loyal and engaged online community.

Team Collaboration:

Work closely with the sales, design, and marketing teams for updates, product launches, and content ideas.

Must-Have Qualifications & Skills:

3 to 5 years of proven experience managing brand social media profiles. Proficiency in design tools such as Canva, Adobe Photoshop, and Illustrator. Excellent storytelling skills in English, with Hindi language skills being a plus. Deep understanding of social media trends, reels, platform algorithms, and best practices. Photography/videography skills or experience coordinating basic shoots. Analytical mindset with familiarity with tools like Meta Business Suite, Google Analytics, and insights.

Nice-to-Have:

Experience working with Clothing brands. Basic knowledge of paid advertising campaigns (Meta Ads Manager, Google Ads). Experience in influencer marketing and collaborations.
Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Ability to commute/relocate:

Mansarovar, Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Preferred)
Education:

Bachelor's (Preferred)
Experience:

clothing brand: 1 year (Preferred) Social media marketing: 2 years (Preferred)
Work Location: In person