Job Description

We are looking for a dynamic and creative

Social Media Manager

with a passion for fashion and storytelling. The ideal candidate will have hands-on experience in

content creation

,

social media strategy

, and

platform management

across all major social media channels. You will be responsible for crafting a strong digital presence, driving engagement, and building brand loyalty through compelling content and well-executed campaigns.

Key Responsibilities:

Develop, plan, and execute content calendars across platforms including Instagram, Facebook, Pinterest, Twitter, LinkedIn, and YouTube. Create engaging, high-quality content (visual and written) tailored to each platform and audience. Collaborate with designers, photographers, and influencers for campaigns, shoots, and collaborations. Monitor trends in social media, fashion, and culture to keep the brand relevant and ahead of the curve. Strategize and execute social media campaigns to support product launches, promotions, and key brand moments. Analyze performance metrics and use insights to optimize content and strategy. Engage actively with followers, respond to queries/comments, and build a strong online community. Work closely with the marketing, PR, and e-commerce teams to ensure consistent brand messaging. Stay updated with social media algorithms, paid media trends, and emerging platforms.

Key Requirements:

4+ years of experience in social media management, preferably in the

fashion, lifestyle, or retail

industry. Strong understanding of content formats (Reels, Stories, Lives, Carousels, etc.) and platform best practices. Excellent writing skills with a flair for fashion-forward storytelling. Proficiency in tools like Canva, Adobe Suite, or other design/video editing tools. Knowledge of analytics platforms like Meta Business Suite, Instagram Insights, Google Analytics, etc. Ability to think creatively, strategically, and commercially. Strong organizational and communication skills.
Job Types: Full-time, Permanent

Pay: ?25,000.00 - ?40,000.00 per month

Benefits:

Cell phone reimbursement
Schedule:

Day shift
Experience:

Social media management: 3 years (Required)
Work Location: In person