Job Description

Location: Rajkot
Experience Required:
Minimum 4-5 years in Social Media Management
Must Have...
Skills and Qualities of a Social Media Manager

• Minimum 4-5 years of hands-on experience in managing social media for brands.

• Expertise in planning content calendars and digital growth strategies tailored to individual client needs.

• Proficient in running paid promotions across platforms like Meta (Facebook & Instagram), LinkedIn, and YouTube.

• Strong command over organic growth techniques, including trend-based content and audience engagement tactics.

• Deep understanding of platform algorithms, user behavior, and post-performance analytics.

• Capable of handling multiple clients pages simultaneously with creativity and consistency.

• Skilled in tools like Meta Business Suite, Creator Studio, Google Analytics, and social scheduling tools (e.g., Buffer, Later).

• Strong visual communication and storytelling abilities with a flair for content aesthetics.

• Ability to stay updated with digital trends, reel formats, hashtag strategy, and influencer collaborations.

Roles & Responsibilities:

• Develop social media strategies to enhance online presence and community growth for clients.

• Create monthly content plans aligned with client goals and industry trends.

• Oversee the execution and publishing of content across Instagram, Facebook, LinkedIn, YouTube, etc.

• Monitor campaign performance, analyze reach, engagement, and lead metrics, and share insights.

• Run paid ad campaigns - plan budgets, target audiences, optimize creatives, and track ROI.

• Engage with followers, manage DMs, comments, and build positive brand interaction.

• Track competitor activities and market trends to fine-tune strategy.

• Identify relevant influencers based on brand category, audience fit, and engagement

• Initiate and manage collaborations with influencers for brand promotions and campaign execution.

• Deliver monthly performance reports and present growth suggestions to clients.

Education Qualification:
Graduate / Postgraduate - Specialization in Digital Marketing, Mass Communication, or related fields is preferable.
Salary:
No bar for right candidate.

Skills Required