Job Description

Key Responsibilities

Strategy & Planning

Develop and implement comprehensive social media strategies aligned with business objectives. Research target audience, market trends, and competitor activities to create impactful campaigns. Define KPIs and performance metrics for social media activities.
Content & Campaign Management

Work with creative and content teams to produce engaging posts, reels, stories, and campaigns Plan and manage paid ad campaigns on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube. Ensure consistent brand messaging and tone across all channels.
Community Engagement

Monitor, respond, and engage with the online community to build strong relationships. Manage brand reputation and handle queries/feedback professionally.
Analytics & Reporting

Track, measure, and analyze campaign performance using tools like Meta Business Suite, LinkedIn Analytics, Google Analytics, etc. Prepare weekly/monthly reports with actionable insights to optimize future campaigns.
Leadership & Collaboration

Guide and mentor junior team members Collaborate with design, SEO, and marketing teams for integrated campaigns.
Requirements

1-4 years of proven experience as a Social Media Strategist, Social Media Manager, or similar role. Strong knowledge of all major social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.). Experience with paid advertising, influencer collaborations, and content marketing Proficiency in social media management tools. Strong creative thinking, copy writing, and storytelling skills. Excellent analytical, communication, and organisational abilities. Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Job Types: Full-time, Permanent

Pay: ?15,487.32 - ?30,513.79 per month

Work Location: In person