Job Description

About Us

88 Digital Co. is a full-service digital marketing agency specializing in performance marketing, social media management, influencer collaborations, and creative strategy. We work with a diverse range of brands across industries to help them grow their digital presence and achieve measurable results.

Role Overview

We are seeking a dynamic and creative

Social Media Manager

to lead and execute brand communication across multiple platforms. The ideal candidate should be well-versed with trends, content strategy, influencer marketing, and data-driven decision-making.

Key Responsibilities

Develop, plan, and execute social media strategies for multiple brands. Manage content calendars and ensure timely posting across all platforms. Collaborate with the design, content, and performance teams to deliver cohesive brand communication. Monitor trends and adapt strategies to enhance engagement and reach. Write effective and engaging copy, captions, and hashtags aligned with brand voice. Manage influencer collaborations -- from outreach to execution and performance tracking. Track performance metrics, analyze insights, and prepare monthly reports. Manage community engagement -- respond to DMs, comments, and queries professionally. Stay updated with emerging social trends, platform updates, and competitor activity.

Required Skills & Qualifications

Bachelor's degree in Marketing, Communication, or a related field. 2-4 years of proven experience in social media management (agency experience preferred). Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and emerging platforms. Excellent communication, writing, and client-handling skills. Proficiency in tools like Meta Business Suite, Later, Canva, or similar scheduling/analytics tools. Creative mindset with an eye for aesthetics and trends. Ability to multitask and manage multiple brand handles efficiently.

Bonus Points For

Experience in influencer marketing and campaign management. Knowledge of paid media and performance tracking. Ability to conceptualize social media campaigns and brand strategies.

Why Join Us?

Creative and collaborative work environment. Opportunity to work on diverse brands and industries. Exposure to end-to-end digital marketing strategies.
Job Types: Full-time, Permanent

Pay: ?40,000.00 - ?60,000.00 per month

Ability to commute/relocate:

Andheri West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Education:

Bachelor's (Preferred)
Experience:

Digital Marketing Agency: 2 years (Required)
Work Location: In person