Job Description

Key Responsibilities:

Strategy & Planning:

Develop and manage a cross-platform social media strategy (e.g., LinkedIn, Twitter, Instagram), defining KPIs and identifying target audiences.

Content Management:

Create, curate, and schedule engaging content (insights, news, educational resources) via a content calendar, ensuring tailoring for each platform.

Community & Engagement:

Monitor and actively engage with the online community, responding to comments and messages while moderating discussions professionally.

Regulatory Compliance:

Crucially, ensure all content and communication strictly adhere to financial industry regulations

(e.g., SEBI/AMFI guidelines, disclaimers, no promises of specific returns).

Performance & Analytics:

Track, analyze, and report on social media performance and campaign effectiveness to key stakeholders, using data to optimize future efforts.

Brand & Voice:

Maintain a consistent, credible, and trustworthy brand voice, tone, and visual identity across all online channels.

Paid Campaigns:

Plan, execute, and manage paid social media advertising campaigns to drive brand awareness and lead generation, managing budgets and optimizing ROI.

Collaboration:

Partner closely with

Marketing, HR, and Operations

departments for a cohesive and compliant online presence.
Job Type: Full-time

Pay: ₹360,000.00 - ₹600,000.00 per year

Benefits:

Paid sick time Paid time off Provident Fund
Ability to commute/relocate:

Wanowrie, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Required)
Experience:

Social media marketing: 3 years (Required)
Location:

Wanowrie, Pune, Maharashtra (Required)
Work Location: In person