Job Description

A

Social Media Manager

is responsible for developing and executing social media strategies to enhance brand awareness, engage with customers, and drive traffic across various platforms.

Key Responsibilities

Strategy Development

: Create and implement social media strategies that align with business goals and objectives.

Content Creation

: Develop engaging content, including text posts, images, videos, and interactive content tailored to each platform.

Community Engagement

: Monitor and respond to comments, messages, and inquiries on social media channels in a timely manner to foster community engagement.

Performance Analysis

: Conduct regular audits and performance analysis to track key metrics, identify trends, and optimize social media campaigns.

Collaboration

: Work with cross-functional teams to execute integrated marketing campaigns and ensure consistent brand messaging across all channels.

Trend Monitoring

: Stay updated on social media trends, tools, and best practices to enhance content strategy and performance.

Advertising Management

: Manage social media advertising campaigns, including budget allocation, targeting, and optimization to maximize ROI.

Required Skills and Qualifications

Education

: A bachelor's degree in marketing, communications, public relations, or a related field is preferred.

Experience

: Proven experience in social media management or digital marketing, with a strong understanding of various social media platforms.

Communication Skills

: Excellent written and verbal communication skills, with the ability to create compelling content that resonates with target audiences.

Analytical Skills

: Proficiency in using analytics tools to measure performance and derive actionable insights.

Creativity

: Strong creative skills to develop innovative content and campaigns that engage users and promote brand loyalty.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person