who can see past the numbers, possessing an in-depth knowledge of algorithms and a remarkable knack for spotting trends before they go viral? We're looking for someone who lives and breathes social culture to elevate the brand.
Key Responsibilities:
A. Strategic Content & Calendar Management
Content Ideation & Strategy:
Drive creative content concepts that align perfectly with our brand objectives, ensuring every piece tells a compelling story. You'll be the architect of engaging narratives that resonate deeply with our audience.
Production & Planning Collaboration:
Work seamlessly with our production team to ensure visually stunning and high-quality content output. Additionally, you'll collaborate with content writers to meet daily needs and meticulously manage an Excel-based calendar to ensure flawless and timely execution.
B. Influencer & Collaboration Management
Partnership Cultivation:
Build and nurture strong relationships with stylists, influencers, and other key partners to amplify our brand's reach and foster authentic connections. You'll be the bridge between our brand and powerful voices.
Micro-Influencer Discovery:
Proactively identify and onboard emerging micro-influencers who not only align with our brand aesthetic but can also authentically showcase our products, often stepping in as fresh faces for our garments.
C. Data-Driven Reporting & Insights
Performance Analysis:
Dive deep into social platform insights, translating complex data into clear, actionable strategies. Your analysis will directly inform and optimise our content and campaign performance, driving continuous growth.
Qualifications & Skills:
Experience:
Minimum
4-5 years of professional experience
in social media management (preferably from an agency)
Portfolio:
A strong portfolio showcasing successful social media campaigns, content strategy, and community growth across various platforms.
Platform Expertise:
In-depth knowledge and hands-on proficiency with major social media platforms (e.g., Instagram, Facebook, TikTok, YouTube, Pinterest) and their respective analytics tools.
Content Creation Tools:
Familiarity with graphic design tools (e.g., Canva, basic Adobe Photoshop/Illustrator) and video editing software (e.g., CapCut, InShot, or basic Premiere Pro) for quick content creation.
Trend Savvy:
A proven ability to identify and leverage emerging social media trends, algorithm changes, and best practices.
Storytelling:
Strong understanding of digital storytelling, brand voice, and visual aesthetics.
Communication:
Excellent verbal and written communication skills for crafting engaging captions and collaborating with teams and partners.
Organizational Prowess:
Highly organized, detail-oriented, and adept at time management in a fast-paced environment.
Preferred Qualifications:
Experience with organic
social media campaigns
and budget management.
Previous experience in the
fashion or lifestyle industry
.
Familiarity with social media management tools beyond basic in-platform features.
Industry
Retail Apparel and Fashion
Employment Type
Full-time
Edit job description
Job Type: Full-time
Pay: ?45,000.00 - ?60,000.00 per month
Application Question(s):
Can you share your monthly in-hand salary?
Could you please share your notice period?
Experience:
Social media management: 4 years (Required)
Location:
Malad West Dely, Mumbai, Maharashtra (Required)
Work Location: In person