who understands how different businesses use social media to grow--brand building, lead generation, community engagement, and conversions.
This role goes beyond posting content. You should know
what content works for which industry, why it works, and how to adapt it for our clients' goals
.
Key Responsibilities
Plan and execute
social media strategies
aligned with client business objectives
Handle day-to-day management of
Instagram, Facebook, LinkedIn, and other platforms
Identify
content trends and formats
relevant to different industries (real estate, healthcare, brands, services, etc.)
Develop
content calendars
based on strategy, campaigns, and seasonal opportunities
Guide content creation (reels, carousels, static posts, stories) with clear briefs for designers & video editors
Ensure consistent
brand voice, messaging, and visual direction
across platforms
Monitor performance, engagement, and insights; suggest improvements
Work closely with the ads team to align
organic content with paid campaigns
Stay updated on platform changes, algorithm trends, and best practices
Required Skills & Knowledge
Strong understanding of
digital marketing and social media strategy
Clear knowledge of
what type of content different businesses push on social media
and why
Ability to think from a
client's business perspective
, not just content aesthetics
Good understanding of
content formats, hooks, CTAs, and storytelling
Basic knowledge of Meta Ads, branding, and lead-generation content (preferred)
Strong communication and coordination skills
Ability to manage multiple clients and timelines
Experience
2-4 years of experience
in social media management or digital marketing
Agency experience is a plus
Proven experience handling
business or brand accounts
(not just personal pages)
What We're Looking For
Strategic thinker with execution skills
Someone who understands
content + business + marketing together
Proactive, detail-oriented, and open to learning
Comfortable working in a fast-paced agency environment
What We Offer
Opportunity to work with diverse industries and brands
Creative freedom backed by strategy
Growth-oriented agency environment
Competitive salary based on experience
Job Type: Full-time
Pay: Up to ₹25,000.00 per month
Work Location: In person
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