Job Description

Location:

Thrikkakara,Kochi

:

We are seeking a results-driven

Digital Marketing Expert

with expertise in

Meta Ads, Google Ads, and ROI-driven campaign strategies

. The ideal candidate will manage digital ad campaigns, optimize budgets, and generate high-quality leads for our skill training institution.

Key Responsibilities:

Plan, execute, and optimize

Meta (Facebook, Instagram) and Google Ads

campaigns. Develop and implement

ROI-focused

digital marketing strategies. Manage ad

budgeting, bidding strategies, and cost optimization

to maximize lead generation. Monitor ad performance, analyze key metrics, and generate performance reports. Optimize landing pages and ad creatives to improve conversion rates. Conduct audience research and segmentation to enhance targeting strategies. Track industry trends and apply best practices in

SMM, PPC, and digital advertising

. Coordinate with content and design teams to develop engaging ad creatives.

Key Requirements:

2+ years of experience

in

Google Ads, Meta Ads, and performance marketing

. Strong expertise in

lead generation, conversion tracking, and campaign optimization

. Hands-on experience in

budgeting, bid management, and ROI analysis

. Proficiency in

Google Ads Manager, Meta Business Suite, and analytics tools

. Strong analytical skills with a data-driven mindset. Experience in the

skill training or education sector

is a plus.
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person