Job Description

About One Impression
One Impression is the leading marketplace for brand-creator collaboration--offering transparent, real-time pricing, direct chats with creators, and ROI-focused workflows across Instagram & YouTube. We help brands find the right creators, manage campaigns end-to-end, and track results seamlessly.

Role Summary
Own the day-to-day execution of our social presence across LinkedIn, Instagram, X, and YouTube/Shorts. You'll ship a consistent calendar, keep community conversations active, repurpose content from across the org, and report what's working--with a bias for speed, clarity, and measurable impact.

What You'll Do

Content & Calendar

Maintain a 4-6 week rolling content calendar; ensure daily/weekly cadence by channel. Draft platform-native copy (hooks, captions, CTAs) and briefs for design/video. Repurpose long-form content (blogs, case studies, webinars) into carousels, threads, Reels/Shorts. Ensure brand voice, visual consistency, compliance, and asset hygiene (UTMs, naming, permissions).

Publishing & Workflows

Schedule posts via Meta Business Suite and a scheduler (e.g., Buffer/Later/Hootsuite). Manage approvals with stakeholders; track versioning and on-time delivery. Support live moments (events, webinars, launches) with real-time coverage.

Community & Listening

Reply to comments/DMs, route queries, and uphold tone guidelines. Monitor trends, formats, and competitor activity in the creator economy; propose weekly ideas.

Analytics & Insights

Own weekly and monthly reporting: reach, engagement rate, follower growth, CTR, saves/shares. Run small, fast experiments (hooks, formats, posting times); document learnings and next steps. Keep a central dashboard and content library up to date and searchable.

Cross-Functional Collaboration

Work with Design/Video for asset delivery; do quick edits in Canva/CapCut when needed. Partner with Product Marketing and CRM to align social with campaigns, launches, and emails. Coordinate with PR/Brand on announcements, press, partnerships, speaker clips, and quotes.

Must-Haves

1-2 years of hands-on social media experience at a brand/agency/startup. Strong writing and editing skills; proven understanding of platform nuances (e.g., LinkedIn carousels vs. IG Reels). Basic design/video skills (Canva, CapCut or equivalent). Experience with scheduling and analytics (Meta Business Suite + one scheduler). Data-first mindset: comfort with weekly reporting, UTMs, and translating data into actions.

Nice-to-Haves

Exposure to the creator/influencer marketing ecosystem. Working knowledge of Adobe Suite or Figma for minor edits. Familiarity with HubSpot/Notion/Asana for collaboration and task tracking. SEO basics to align social with search-driven content.

Success metrics

Calendar adherence:

% of planned posts shipped on time.

Engagement quality:

Engagement rate, saves/shares per post and per format.

Growth:

Net follower growth by channel; community response times.

Traffic & actions:

CTR from social to site/landing pages (UTM-tracked).

Learning velocity:

Number of experiments run and documented insights per month.

Tooling You'll Use

Scheduling/Analytics:

Meta Business Suite + Buffer/Later/Hootsuite

Design/Video:

Canva (nice: Adobe Suite/Figma)

Collab/PM:

Google Drive, Asana/Notion, HubSpot for campaign alignment *

Tracking:

UTMs, link shorteners, channel dashboards