We are looking for a creative, proactive, and trend-aware Social Media Manager to handle and grow the digital presence of our apparel manufacturing company. The ideal candidate should have strong content creation skills, the ability to shoot/edit videos, and a solid understanding of fashion-related social media trends.
Key Responsibilities:
Plan, create, and publish high-quality
Reels, photos, and videos
showcasing garments, production processes, and new collections.
Manage and grow company pages across
Instagram, Facebook, LinkedIn, and YouTube
.
Develop monthly content calendars aligned with marketing goals and brand positioning.
Write engaging captions, select relevant hashtags, and maintain a professional brand voice.
Capture behind-the-scenes factory content, sampling processes, and styling shoots.
Analyse trends in fashion and social media to create viral and high-engagement content.
Monitor page performance and prepare weekly/monthly analytics reports.
Collaborate with the design and merchandising teams to highlight new styles and client work.
Respond to inquiries received through social media platforms.
Maintain a consistent visual aesthetic across all digital platforms.
Manage basic paid promotions to increase reach and engagement (optional).
Requirements:
2-3 years of experience in Social Media Management (fashion/apparel industry preferred).
Strong ability to
shoot and edit Reels
using tools like CapCut, VN, or mobile editing apps.
Basic knowledge of tools like
Canva, Photoshop, Lightroom
, or similar platforms.
Understanding of fashion trends, garment design, and the apparel manufacturing process.
Good communication skills and a strong sense of visual storytelling.
Ability to work under timelines and deliver consistent, high-frequency content.
Creative mindset with attention to detail and aesthetic presentation.
Job Types: Full-time, Permanent
Pay: ?20,000.00 - ?25,000.00 per month
Work Location: In person
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