Job Description

Senior Social Media Manager -

A Senior Social Media Manager is responsible for leading the strategy, planning, execution, and optimization of a company's social media presence across platforms. This role focuses on strengthening brand positioning, driving audience engagement, and supporting business objectives through data-driven and innovative social media initiatives. The incumbent will also mentor team members and collaborate closely with cross-functional teams to ensure brand consistency and impact.

Key Duties and Responsibilities

Lead the development and execution of comprehensive social media strategies aligned with brand and business goals. Oversee content planning, including long-term content calendars and campaign roadmaps. Review, approve, and optimize social media posts to ensure quality, consistency, and brand voice. Collaborate closely with Graphic Designers, Content Teams, Marketing, and other stakeholders for integrated campaigns. Build, manage, and grow strong online communities while maintaining brand reputation. Monitor and analyze social media performance metrics, prepare reports, and provide actionable insights to leadership. Stay updated on emerging social media trends, platform updates, and industry best practices, and apply them strategically. Plan and manage high-impact social media marketing campaigns, including launches and brand initiatives. Oversee and optimize paid social media advertising campaigns to maximize ROI. Demonstrate strong leadership, organizational, and time-management skills, including mentoring junior team members and managing priorities effectively.
Qualifications and Skills

Proven experience in managing and scaling social media platforms at a strategic level Strong analytical mindset with experience in performance tracking and reporting Excellent communication, leadership, and stakeholder management skills In-depth understanding of organic and paid social media strategies
Job Type: Full-time

Pay: ₹30,787.45 - ₹41,045.59 per month

Benefits:

Paid time off
Work Location: In person