Job Description

Role Overview:

We are seeking a creative and strategic Social Media Manager/Executive to manage our brand's presence across social platforms, lead influencer marketing campaigns, and execute other digital initiatives to drive engagement and growth.

Key Responsibilities:

Develop and implement social media strategies across platforms (Instagram, LinkedIn, Facebook, Twitter, etc.). Plan and manage influencer marketing campaigns, including identifying, onboarding, and coordinating with influencers. Create and schedule engaging content (posts, reels, stories, videos) aligned with brand guidelines. Monitor social media trends, competitor activities, and audience insights to optimize performance. Track and analyze campaign performance using analytics tools; prepare monthly reports. Collaborate with design and content teams for creatives and copywriting. Manage paid social media campaigns (optional if applicable). Respond to comments, messages, and engage with the community to build brand loyalty.

Requirements:

Proven experience in social media management and influencer marketing. Strong understanding of social media platforms, algorithms, and best practices. Excellent communication and negotiation skills for influencer partnerships. Creative mindset with ability to generate fresh ideas and trends. Familiarity with analytics tools (e.g., Meta Business Suite, Google Analytics). Basic knowledge of graphic design tools (Canva, Photoshop) is a plus.

Preferred Qualifications:

Bachelor's degree in Marketing, Communications, or related field. Experience in managing multi-platform campaigns and influencer collaborations.

Salary Range:

?15,000 - ?30,000 per month (depending on experience and skills)

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: Hybrid remote in Gurgaon, Haryana