Job Description

: Social Media Manager

We are looking for a creative and data-driven

Social Media Manager

to plan, create, and manage content across all major platforms including

LINKEDIN

. The ideal candidate should have a strong understanding of social media trends, brand storytelling, and performance analytics.

Key Responsibilities

Content Strategy & Planning

Develop and execute monthly social media content calendars. Research trends, competitors, and audience insights to build effective strategies. Align social media plans with brand goals and marketing campaigns.

Content Creation & Publishing

Write, edit, and publish engaging posts, captions, and scripts for reels.

Coordinate with the design team for creatives, videos, and motion graphics. Ensure brand voice consistency across all platforms.

Reels & Video Content

Ideate and create short-form video scripts (Instagram Reels, YouTube Shorts, etc.). Regularly ideate content for LInkedIN Stay updated with trending audio, formats, and viral concepts. Work closely with the production team for shoot planning.

Community Management

Respond to comments, DMs, and customer queries promptly. Engage with followers to increase brand loyalty and visibility. Monitor brand mentions and relevant hashtags.

Performance Tracking & Reporting

Track KPIs: reach, impressions, engagement, followers, CTR, etc. Prepare weekly/monthly performance reports. Optimize content based on insights and analytics.

Campaign Execution

Manage social media ad campaigns (optional but preferred). Collaborate with influencers and partners for brand campaigns.

Required Skills

Strong command of content writing and social media copywriting. Knowledge of Instagram, Facebook, YouTube, LinkedIn, and X (Twitter). Ability to analyze data and make strategy improvements. Basic understanding of Canva, video editing tools (preferred). Creativity, consistency, and trend awareness.

Qualifications

Bachelor's degree in Marketing, Communications, or related field. 1-3 years of experience in social media management or digital marketing.
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

Health insurance
Work Location: In person