Job Description

Job description

Read Before You Apply

? This is not a work-from-home role. ? If you are a frequent job-hopper, please do not apply. ? We want serious professionals with at least 3 years of solid social media experience. ? You must know social listening tools, competitor analysis, and how to turn insights into campaigns. ? Only apply if you can plan + create + analyze + scale, not just "post on Instagram."
About the Role

We are looking for a hands-on Social Media Manager (3+ yrs exp) who can do more than just post. This role requires someone who knows how to listen, analyze, and act -- turning consumer insights and competitor gaps into premium content and campaigns that scale Vitagoli's presence across platforms.

Key Responsibilities

Social Media Strategy & Execution Plan and execute content calendars (reels, carousels, stories, UGC, campaigns). Maintain premium brand voice across all posts. Social Listening & Consumer Insights Use tools to understand what women are searching, saying, and struggling with. Translate insights into content angles, hooks, and campaigns. Competitor Analysis & Benchmarking Map competitor strategies across beauty/wellness. Identify gaps in content, engagement, and consumer conversation create differentiated content for Vitagoli. Community Engagement Respond to comments/DMs with empathy and authority. Build shareable content formats (polls, quizzes, challenges). Analytics & Optimization Track weekly KPIs: reach, engagement, saves, shares, conversions. Run A/B tests on creatives, captions, and posting times. Scale what works, drop what doesn't.
Industry

Pharmaceutical Manufacturing

Job Type: Full-time

Pay: ₹32,865.77 - ₹46,535.57 per month

Benefits:

Health insurance
Work Location: In person