, we believe fashion is more than just clothing -- it's expression, emotion, and energy. Our brand celebrates creativity, confidence, and individuality. We're looking for a
dynamic Social Media Marketer
who can bring our brand voice to life across digital platforms, connect with our audience, and grow our community through impactful storytelling and content.
Key Responsibilities
1. Social Media Management
Manage and grow all social media platforms -- with a strong focus on
Instagram
.
Plan, schedule, and publish engaging content (posts, reels, stories, campaigns).
Maintain a consistent brand tone, aesthetic, and messaging.
2. Content Creation & UGC
Conceptualize and create content that drives engagement and conversions.
Collaborate with photographers, influencers, and creators to produce high-quality visuals and videos.
Encourage and curate
User-Generated Content (UGC)
to strengthen community trust.
3. Collaborations & Community Building
Identify and manage collaborations with influencers, creators, and brand partners.
Handle DMs, comments, and community engagement promptly and professionally.
Create partnership strategies that align with brand goals.
4. Performance Tracking & Data Management
Analyze social media insights, engagement metrics, and campaign results.
Manage and organize data for collaborations, ad performance, and influencer outreach.
Optimize strategies based on analytics and audience feedback.
5. E-commerce & Digital Marketing
Work closely with the website and product team to ensure social media efforts support e-commerce goals.
Plan and execute
Meta Ads (Facebook & Instagram)
for traffic, engagement, and sales.
Basic understanding of
SEO
to improve visibility and organic reach.
Requirements
1-3 years of experience in Social Media Marketing (preferably in fashion, beauty, or lifestyle brands).
Strong understanding of
Instagram trends, algorithms, and audience behavior.
Hands-on experience with
Meta Ads Manager
, Canva/Photoshop, and social scheduling tools.
Knowledge of
SEO, data analytics, and content performance tracking.
Excellent communication and copywriting skills.
Creative mindset with attention to detail and brand consistency.
Why Join Us
A creative environment that values ideas and innovation.
Opportunity to work closely with a growing fashion brand.
Exposure to influencer marketing, paid campaigns, and digital storytelling.
Growth-focused role with scope to lead larger digital initiatives.
Job Types: Full-time, Internship
Pay: ₹12,000.00 - ₹20,000.00 per month
Experience:
Social media management: 1 year (Required)
Language:
English (Preferred)
Work Location: In person
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