A Social Media Manager creates and executes strategies to manage a brand's social media presence, aiming to increase brand awareness, engage with the audience, and support business goals. Key responsibilities include developing content plans, creating diverse content like text, images, and videos, monitoring engagement, and analyzing performance data to refine strategies. They act as the voice of the company, responding to comments, collaborating with marketing teams, and often managing both organic and paid social media campaigns. Key Responsibilities
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