Job Description

We're hiring a

Social Media & Influencer Manager

to lead our Instagram strategy,

build strong creator relationships

, and

craft viral, UGC-friendly content

. You'll manage our posts, reels, influencer pipeline, and overall Instagram growth strategy with clear KPIs for reach, engagement, and conversion.

Key Responsibilities:

Plan, schedule & publish daily content across

Instagram, Facebook, and YouTube Shorts

Write captions, hashtags, and story ideas aligned with VINR's brand tone and campaigns Identify, reach out to, and manage

nano/micro/mid-tier influencers

for barter or paid collaborations Track influencer performance (reach, clicks, sales, UGC quality) and maintain collaboration database Use tools like

Canva, CapCut, and AI tools (e.g., ChatGPT, Lumen5, DALLE)

to create content faster Coordinate shoots, reels, testimonials, and UGC curation Handle DMs, comments, community building, and giveaways Monitor Instagram analytics and report weekly growth and performance metrics Keep up with trends, reels audios, meme culture, and skincare content hooks
Requirements:

1-3 years of experience in social media, content, or influencer marketing Strong communication skills for reaching out to influencers and managing follow-ups Creativity and basic design/video editing knowledge (Canva, CapCut, InShot, etc.) Familiarity with AI tools for faster content creation is a big bonus Deep understanding of beauty/skincare trends, aesthetics, and consumer psychology Self-driven, organized, and results-focused with an eye for what works online
Bonus Points For:

Experience managing skincare/beauty D2C brands on Instagram Personal creator profile or prior influencer collaborations Google Sheets + Notion familiarity to manage influencer pipelines Knowledge of Meta Ads manager for boosting posts (optional)
Job Types: Full-time, Permanent

Pay: ?12,938.56 - ?46,552.80 per month

Benefits:

Flexible schedule
Schedule:

Day shift
Supplemental Pay:

Commission pay
Work Location: In person