Job Description

About Us:

Raipur City Center Mall is one of Raipur's premier shopping and lifestyle destinations, home to leading fashion, food, and entertainment brands. We are looking for a dynamic and creative

Social Media Manager

to lead our digital presence, engage audiences, and drive footfall through innovative online campaigns.

Key Responsibilities:

Develop and implement a monthly social media strategy and calendar across all platforms (Instagram, Facebook, YouTube, LinkedIn, etc.) Plan and execute campaigns for festivals, sales, store openings, and events in coordination with the marketing team Manage content creation -- including reels, photoshoots, influencer collaborations, and video storytelling Create and monitor social media ad campaigns to increase engagement, reach, and lead generation Analyze performance metrics and prepare monthly performance reports Coordinate with stores, agencies, photographers, and influencers for campaign execution Stay up-to-date with current digital trends, reels formats, and platform algorithms Maintain brand consistency and ensure high-quality visual content across all digital touchpoints Support offline events with live coverage, stories, and post-event highlights

Skills & Qualifications:

2-4 years of proven experience in social media or digital marketing Strong understanding of Instagram & Facebook algorithms, content trends, and influencer marketing Proficiency in Canva, Adobe Creative Suite, or video editing tools Excellent communication, creative writing, and planning skills Ability to work on multiple projects and meet deadlines Experience with paid ads, analytics, and reporting tools preferred

What We Offer:

Opportunity to lead digital marketing for one of Raipur's top malls A creative and growth-oriented work environment Exposure to leading retail and lifestyle brands
Job Type: Full-time

Pay: ₹10,000.00 - ₹12,000.00 per month

Work Location: In person