to oversee our brand's online presence across multiple platforms. The ideal candidate will have a deep understanding of social media trends, engagement strategies, and content creation to drive brand awareness, audience growth, and customer engagement.
Key Responsibilities:
Develop and execute a
social media strategy
aligned with business goals.
Manage and grow social media accounts on
Instagram, Facebook, Twitter, LinkedIn, YouTube, and other relevant platforms
.
Plan, create, and schedule
engaging content
(posts, stories, reels, videos, and carousels).
Monitor and analyze
social media performance metrics
(engagement, reach, conversions).
Run and optimize
paid social media ad campaigns
for brand awareness and lead generation.
Engage with the audience by responding to comments, messages, and mentions.
Collaborate with
designers, copywriters, and marketing teams
to maintain brand consistency.
Stay up to date with social media trends, algorithm changes, and best practices.
Implement influencer collaborations and partnerships to enhance brand visibility.
Conduct
competitor analysis
and track industry trends for innovation.
Requirements:
Proven experience as a
Social Media Manager or Digital Marketing Specialist
.
Strong knowledge of
social media algorithms, trends, and content strategies
.
Proficiency in
content creation tools
like Canva, Adobe Creative Suite, or CapCut.
Experience with
social media management tools
(Hootsuite, Buffer, Sprout Social, or Meta Business Suite).
Ability to analyze data and generate reports using
Google Analytics and platform insights
.
Knowledge of paid advertising on
Facebook Ads, Instagram Ads, and LinkedIn Ads
is a plus.
Excellent communication and storytelling skills.
Strong creativity, attention to detail, and ability to multitask.
Preferred Qualifications:
Bachelor's degree in
Marketing, Communications, Digital Media, or a related field
.
Experience in e-commerce, SaaS, or brand management.
Understanding of SEO and content marketing.
Benefits:
Competitive salary and performance-based incentives.
Flexible work environment (Remote/Hybrid options).
Career growth opportunities and learning resources.
Fun and collaborative work culture.
Job Type: Full-time
Pay: ₹7,000.00 - ₹10,000.00 per month
Work Location: In person
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