Job Description

Content Strategy & Creation:

Develop and execute a comprehensive social media strategy aligned with clients ( Healthcare ) goals and target audience.
Create, curate, and manage high-quality content (text, images, videos) for social media platforms.
Maintain a consistent brand voice and messaging across all social media channels.
Collaborate with the design, video, and marketing teams to produce engaging visual content.

Social Media Management:

Oversee daily management of social media accounts, including scheduling, posting, and monitoring interactions.
Respond to customer inquiries and comments in a timely and professional manner.
Foster and grow online communities, engage with followers, and develop relationships with influencers, bloggers, and other partners.

Campaign Management & Performance Tracking:

Plan, execute, and analyze social media campaigns (organic and paid) to meet KPIs and business objectives.
Utilize social media analytics tools to track performance, measure success, and adjust strategies accordingly.
Monitor social media trends, competitors, and audience behavior to inform strategies and content creation.

Brand Growth & Engagement:

Increase brand awareness and online presence through targeted social media initiatives.
Foster positive online community engagement and increase follower interaction.
Identify new social media opportunities, platforms, and trends to drive innovation and engagement.

Reporting & Analytics:

Prepare and present regular reports on social media performance and campaign outcomes.
Provide insights and recommendations based on analytics to improve content, engagement, and strategy.

Collaboration & Cross-Functional Support:

Work closely with marketing, sales, customer service, and product teams to ensure alignment on messaging and campaigns.
Support the team with social media insights for product launches, promotions, and brand initiatives.

Candidates should be a dynamic individual who is a fast learner with a keen interest in social media and emerging trends. Strong English proficiency is mandatory, and a background in the science stream is preferred. He/She should have a minimum of four years of experience (including at least two years in an agency setting) and a proven track record of managing teams ranging from three to six members.

Job Type: Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

Paid sick time
Application Question(s):

What is your salary expectation? Please share your work portfolio. What's the Zip Code of your place of residence? What's your last drawn salary (per month)?
Experience:

Social media marketing: 4 years (Preferred)
Work Location: In person