Job Description

Dear Applicants ,

Designation: Social Media Head

Location- Navi Mumbai Vashi

Industry- Education Sector

Work Mode- Work From Office

Working Days- 6 Days

Prefer Edtech Background Experience

About the job-

We are seeking a

highly motivated, strategic, and creative leader

to join our Digital Marketing team as the

Head of Social Media.

In this role, you will be instrumental in driving our vision to make instant, affordable diagnostics.

This is a unique opportunity to become part of

Africa's leading EdTech institution,

collaborate deeply within the

education technology ecosystem,

and contribute to shaping the future of digital learning and brand engagement.

Develop and implement

a comprehensive social media strategy aligned with Regenesys' brand voice, mission, and growth objectives.

Lead, mentor, and inspire

the social media team, including content creators, video editors, designers, and community managers.

Build and manage a

strategic content and publishing calendar

for platforms such as LinkedIn, Facebook, Instagram, X (Twitter), TikTok, Pinterest, and YouTube and scale up gradually to other new platforms as well.

Define long-term goals, go-to-market strategies, and key performance indicators within YouTube's search engine. Manage channel content, including live-stream events, digital media assets, social media marketing campaigns, and owned/earned/paid media. ORM - Contribute to the brand's excellent online reputation by regularly reviewing information about our products and services from different outlets, including search engines, social media and communities, blogs, and forums.
Design frameworks based on

cultural insights, audience psychology, and consumer behaviour

to create impactful and relevant storytelling.

Collaborate with

creative, production, and cross-functional marketing teams

to ensure cohesive brand messaging and seamless execution.

Identify and capitalize on

growth opportunities

across emerging platforms, new content formats, and niche audience segments.

Define, track, and optimize

key performance indicators (KPIs)

to measure impact, engagement, and campaign ROI.

Oversee the creation of

engaging, platform-appropriate content

-- including posts, reels, videos, and live interactions.

Foster meaningful

community engagement

, ensuring timely responses, positive interactions, and strong audience relationships.

Analyze platform performance and

leverage insights to refine content strategies and improve outcomes.

Drive

integration across social media, influencer marketing, content, and paid media

to ensure unified brand storytelling.

Introduce

cutting-edge tools, frameworks, and technologies

to enhance strategic and creative output.

Champion

innovation and experimentation

with new storytelling approaches, engagement techniques, and media formats.

Relevant Experience and skills-

8-10 years

of experience in social media strategy, planning, or leadership roles within digital-first agencies or leading consumer brands.

Strong

data analysis and interpretation skills

, with the ability to make informed, data-backed creative decisions.

Deep understanding of

digital ecosystems, content trends, audience segmentation, and short-form video strategy.

Excellent

strategic, analytical, and creative thinking abilities.

Proven

leadership and people management experience

, with a track record of building and guiding high-performing teams.

Strong interpersonal skills and confidence in

managing senior stakeholders and high-impact conversations.

Bachelor's or Master's degree in

Marketing, Communications, Media Studies, or a related discipline

preferred.

Location: Vashi, Navi Mumbai

Interested applicants kindly mail me your updated resume on tejalb@dananda.net OR Whats up me on 0091 7977389061

Job Types: Full-time, Permanent

Pay: ₹100,000.00 - ₹1,300,000.00 per year

Benefits:

Health insurance Provident Fund
Work Location: In person