Job Description

Responsibilities:

Develop and execute social media strategies:

Create and implement comprehensive social media plans to increase brand awareness, engage with our target audience, and drive sales.

Manage social media channels:

Oversee and maintain our social media accounts (e.g., Instagram, Facebook, TikTok, Pinterest) by curating engaging content, responding to comments and messages, and monitoring analytics.

Create engaging content:

Develop high-quality visual content (e.g., photos, videos) that aligns with our brand identity and resonates with our target audience.

Collaborate with marketing team:

Work closely with the marketing team to coordinate social media campaigns, promotions, and influencer partnerships.

Analyze social media performance:

Track and analyze key metrics (e.g., reach, engagement, conversions) to measure the effectiveness of our social media efforts and identify areas for improvement.

Stay up-to-date on social media trends:

Keep abreast of the latest social media trends, platforms, and best practices to ensure our brand remains relevant and competitive.

Requirements:

Proven experience in social media management or a related field Strong understanding of social media platforms and their algorithms Excellent content creation and copywriting skills Creative and innovative mindset Strong communication and interpersonal skills Ability to work independently and as part of a team Passion for fashion and a keen eye for trends

FEMALE CANDIDDATE PREFERED.

Preferred Qualifications:

Experience working in the fashion industry Knowledge of graphic design or video editing tools Experience with social media advertising and paid campaigns
Job Type: Full-time

Pay: ₹15,000.00 - ₹17,000.00 per month

License/Certification:

Digital marketing (Preferred)
Work Location: In person