Job Description

Job Title: Social Media & Growth Marketer - B2B

Location: Chennai / On-site Experience: 2-5 years Industry: IT Services, Digital Transformation, B2B Technology

We are seeking a Social Media & Growth Marketer - B2B to build and scale our digital presence, primarily on LinkedIn, and support demand-generation initiatives across global markets. The role focuses on turning complex technology narratives into engaging, business-focused content that resonates with CXOs and decision-makers.

Key Responsibilities

Develop and execute LinkedIn content strategy and writing aligned to B2B growth objectives.

Manage and optimize social media platforms including LinkedIn, YouTube, and Instagram.

Create compelling B2B content and technology-led storytelling for professional audiences.

Simplify complex technology concepts into clear, business-friendly messaging.

Create case studies and success stories in collaboration with delivery and client teams.

Drive community engagement and brand interaction across social channels.

Support webinars, events, podcasts, and newsletters with content and promotional assets.

Design social and campaign creatives using Canva or Adobe design tools.

Plan, schedule, and manage content using content planning and scheduling tools.

Track analytics, performance metrics, and optimization opportunities across platforms.

Demonstrate strong understanding of B2B, technology, and SaaS content ecosystems.

Requisites

2-5 years of experience in B2B social media and growth marketing

Strong expertise in LinkedIn content and analytics

Excellent communication, writing and storytelling skills

Ability to simplify complex technology concepts for business audiences

Data-driven approach with familiarity in social and growth metrics

Preferred qualifications

Good knowledge of using Canva for creating social media and campaign designs.

Experience in IT services, SaaS, or technology consulting

Exposure to global markets (US, GCC, APAC)

Knowledge of paid social campaigns is a plus

Job Types: Full-time, Permanent

Pay: ₹10,830.62 - ₹68,348.98 per month

Benefits:

Health insurance Provident Fund
Work Location: In person