The person should have strong knowledge of managing client profiles across platforms like Facebook, Instagram, and YouTube.
Must understand
what type of content should be managed and posted on client profiles as per their business industry
to build brand presence.
Candidate should be able to create, plan, and execute engaging social media strategies.
Expertise in running paid campaigns, including ad creation, targeting, budget optimization, and conversion tracking.
Skilled in audience engagement, community management, and trend-based content creation.
Proficiency in ad copywriting, creative briefing, and A/B testing for better campaign results.
Should have the ability to analyze insights and metrics to improve performance and prepare detailed reports.
Knowledge of advanced tools like Facebook Business Manager, Instagram Insights, LinkedIn Analytics, scheduling tools (Buffer, Hootsuite, etc.), and AI-driven tools like ChatGPT.
Additional Desired Skills & Experience:
Minimum of 1 to 5 years of experience in
social media marketing & advertising
.
Strong understanding of different industries and how to adapt content accordingly.
Ability to create strategies tailored to client goals and deliver measurable results.
Experience in retargeting campaigns, lookalike audiences, and lead generation ads.
Creative thinking with a good sense of design trends and storytelling.
Job Type: Full-time
Pay: ₹10,000.00 - ₹20,000.00 per month
Work Location: In person
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