We are seeking a Social Media Executive with experience in digital marketing, e-commerce, or healthcare sectors. The ideal candidate should have strong expertise in social media strategy, content creation, and copywriting to drive engagement and brand awareness across multiple platforms.
Key Responsibilities:
Social Media Management
Manage and grow the company's social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, Pinterest, etc.).
Plan, schedule, and post engaging content aligned with the brand voice and marketing objectives.
Content Creation & Copywriting
Write compelling, creative, and error-free copy for social media posts, ads, and campaigns.
Collaborate with designers to create visually appealing graphics and videos.
Ensure all content aligns with brand guidelines and tone.
Digital Marketing Execution
Support paid ad campaigns on Facebook, Instagram, and other relevant platforms.
Monitor campaign performance, optimize for better ROI, and prepare performance reports.
Community Management
Engage with followers, respond to comments/messages, and manage online reputation.
Build and maintain relationships with influencers or brand advocates if required.
Analytics & Reporting
Track and analyze social media performance using tools like Meta Business Suite, Google Analytics, etc.
Share insights and recommendations to improve engagement and conversions.
Required Skills & Qualifications:
Experience: 1-3 years in social media management, preferably in digital marketing, e-commerce, or healthcare industries.
Strong Copywriting Skills: Ability to write catchy captions, ad copies, and brand content that resonates with the target audience.
Proficiency in social media tools (Meta Business Suite, Hootsuite, Buffer, etc.).
Basic understanding of SEO, hashtags strategy, and social media algorithms.
Familiarity with paid advertising campaigns on social media platforms.
Creative mindset with an eye for design and trends.
Excellent communication and organizational skills.
Good to Have:
Knowledge of graphic design tools like Canva, Photoshop, or Illustrator.
Understanding of healthcare compliance guidelines (for healthcare industry roles).
Experience with influencer marketing.
Job Type: Full-time
Pay: ?10,000.00 - ?30,000.00 per month
Work Location: In person
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