Job Description

We are looking for a creative and performance-driven

Social Media Executive

who will manage and grow our brand's presence across digital platforms. The ideal candidate must have hands-on experience in

video creation, content planning, product-based marketing strategies, and social media management

, especially for retail / jewellery / lifestyle brands.

Key ResponsibilitiesContent Creation & Video Marketing

Create engaging short-form videos (Reels, Shorts, Stories) for Instagram, Facebook, YouTube & WhatsApp. Plan and execute product-based video shoots, try-on videos, festive & promotional creatives. Edit videos using tools like CapCut, VN, InShot, Premiere Pro or similar apps. Maintain consistent brand aesthetics, tone and visual quality.

Content Planning & Management

Create monthly content calendars aligned with campaigns, festivals and product launches. Manage daily posting, captions, hashtags, tagging and scheduling. Maintain content library, product images & video assets.

Product-Based Social Media Strategy

Design social strategies to highlight product collections, offers, new arrivals & best sellers. Create storytelling content around jewellery designs, craftsmanship, usage occasions & styling tips. Support sales team by generating inquiries and walk-ins through digital content.

Engagement & Community Management

Reply to DMs, comments and leads in a timely and professional manner. Build relationships with followers and convert social media inquiries into store visits or sales leads. Monitor reviews and customer feedback.

Analytics & Performance Tracking

Track reach, engagement, leads and conversion performance. Suggest improvements based on analytics insights. Prepare monthly performance reports.
Interested one can call on 9056233866 or mail us at hr@premkumarjewellers.com

Job Type: Full-time

Pay: From ?15,000.00 per month

Work Location: In person