Social Media Executive

Year    PB, IN, India

Job Description

Job description:

As our Social Media Executive / Junior Social Media Manager, you will be responsible for managing all aspects of our social media channels. From creating content ideas and managing campaigns to analyzing results and optimizing strategies -- you will handle it all. Your job is to ensure our social media presence is active, engaging, and impactful.

Key Responsibilities



Content Strategy & Planning



Develop and maintain a monthly social media calendar that aligns with our marketing goals. Research industry trends, competitors, and audience behavior to create relevant content strategies. Suggest innovative content themes, campaign ideas, and interactive formats to boost engagement.

Content Creation & Posting



Write engaging captions, headlines, and ad copies tailored to different platforms. Create or coordinate high-quality visuals -- images, videos, carousels, reels, GIFs, infographics. Optimize each post for maximum reach, engagement, and conversion. Schedule posts using tools like Meta Business Suite, Buffer, or similar.

Community Management



Actively engage with followers by responding to comments, DMs, and queries promptly. Monitor brand mentions, hashtags, and relevant discussions to participate and connect with potential audiences. Build relationships with influencers, content creators, and industry peers where relevant.

Performance Tracking & Optimization



Monitor analytics for all platforms to measure post and campaign performance. Create detailed weekly/monthly reports with actionable insights. Adjust content and posting strategies based on data-driven results.

Paid Campaign Support (Preferred but not mandatory)



Assist in creating, running, and optimizing paid ad campaigns on Facebook, Instagram, LinkedIn, and other platforms. Monitor ad spend, audience targeting, and ROI.

Requirements



Must-Have Skills & Experience:



Minimum 1 year of proven experience managing brand social media accounts (agency or in-house). Strong understanding of all major social media platforms -- Facebook, Instagram, LinkedIn, TikTok, Twitter/X, YouTube, Pinterest. Proactive work approach -- ability to take initiative without waiting for instructions. Excellent communication skills in English (both written & verbal). Creativity in designing engaging, high-quality social media content. Basic knowledge of design and video editing tools (Canva, CapCut, Adobe Photoshop/Premiere Pro). Understanding of social media analytics and reporting tools.

Bonus Skills (Preferred):



Experience in running paid ad campaigns on Meta Ads, LinkedIn Ads, or TikTok Ads. Knowledge of SEO basics and content marketing principles. Familiarity with influencer collaboration and brand partnerships.
Send your CV at: sidakpreet@xtecglobal.com
Contact: 82880-19766

Job Type: Full-time

Work Location: In person

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Job Detail

  • Job Id
    JD4034900
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    PB, IN, India
  • Education
    Not mentioned
  • Experience
    Year