Job Description

Responsibilities:

Assist in the development and implementation of social media content calendars across platforms such as Facebook, Instagram, Twitter, LinkedIn, and more. Create and curate engaging, high-quality visual and written content, including posts, images, videos, and stories, that align with our brand voice and messaging. Monitor and manage the day-to-day activities on our social media accounts, including posting, responding to comments, messages, and interactions in a timely and professional manner. Collaborate with the marketing team to brainstorm and contribute innovative ideas for social media campaigns and promotions. Conduct research on industry trends, competitor activities, and emerging social media platforms to identify opportunities for growth and engagement. Assist in tracking and analyzing key performance indicators (KPIs) such as engagement rates, reach, impressions, and conversion rates to optimize content strategies. Participate in the creation of reports summarizing social media performance and providing insights for continuous improvement. Stay up-to-date with the latest social media trends, tools, and best practices to contribute fresh perspectives to the team. Support the team in coordinating influencer partnerships and collaborations. Provide input on optimizing paid social media campaigns and assisting in budget tracking.

Qualifications:

A degree program related to Marketing, Communications, Public Relations, or a relevant field. Passion for social media, digital marketing, and staying up-to-date with the latest trends and platforms. Strong written and verbal communication skills with a keen eye for detail and accuracy. Proficiency in using social media platforms, scheduling tools, and content creation tools. Basic knowledge of photo and video editing software (e.g., Adobe Creative Suite, Canva, etc.). Creative mindset with the ability to think outside the box and generate innovative content ideas. Familiarity with analytics and metrics tracking to assess content performance and make data-driven decisions. Excellent organizational skills and the ability to manage multiple tasks and deadlines. Strong teamwork and collaboration skills to work effectively in a dynamic environment. Positive attitude, eagerness to learn, and a proactive approach to problem-solving.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

Paid sick time Paid time off Work from home
Ability to commute/relocate:

Borivali, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Experience:

Social Media: 1 year (Required)
Work Location: In person