Job Description

Key Responsibilities:

? Develop, implement, and manage social media campaigns across platforms (Instagram, Facebook, LinkedIn, Twitter, YouTube, Pinterest, etc.) tailored to the travel industry.

? Create engaging, visually appealing, and shareable travel-related content including posts, reels, blogs, and stories.

? Collaborate with the design team for graphics, videos, and promotional creatives.

? Monitor travel trends, competitor activities, and customer preferences to design relevant campaigns.

? Manage paid advertising campaigns (Meta Ads, Google Ads, etc.) to maximize ROI.

? Track performance metrics (engagement, reach, leads, conversions) and prepare monthly reports.

? Respond to queries, comments, and messages across platforms in a timely and professional manner.

? Build partnerships with travel influencers and bloggers to promote brand visibility.

? Optimize company website/blog through SEO-focused content for travel destinations and packages.

? Assist in planning and executing seasonal campaigns (festivals, holiday offers, special packages).

Key Attributes:

? Passion for travel and tourism.

? Strong communication and interpersonal skills.

? Out-of-the-box thinker with a trend-savvy mindset.

? Self-motivated with a data-driven approach.

Qualifications & Skills:

? Bachelor's degree in marketing, Mass Communication, Digital Media, or related field.

? Proven experience (2-5 years) in social media marketing, preferably in the travel/tourism/hospitality industry.

? Strong understanding of major social media platforms and travel audience behavior.

? Knowledge of paid ads, influencer marketing, and content strategy.

? Familiarity with SEO, Google Analytics, and social media analytics tools.

? Creative storytelling and copywriting skills with a travel-oriented tone.

? Ability to manage multiple projects and work under deadlines.

? Photography, video editing, or graphic design skills will be an added advantage.

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

Health insurance Paid sick time Paid time off Provident Fund
Work Location: In person