Job Description

Job Title:

Social Media Executive

Location:

Head Office - Lower Parel, Mumbai

Experience:

3-5 Years

About the Role:

We are looking for a creative and tech-savvy Social Media Executive to join our team. The ideal candidate will be responsible for enhancing brand visibility, managing social media campaigns, creating engaging content, and increasing online engagement across platforms. The role demands a mix of creativity, analytical thinking, and technical expertise.

Key Responsibilities:

Develop, implement, and manage social media strategies to promote the brand and increase online engagement. Create engaging posts, stories, and reels to boost brand visibility and audience interaction. Plan and execute influencer marketing campaigns to enhance reach and engagement. Design visually appealing graphics, videos, and newsletters using tools like Canva and other design platforms. Work on motion graphics, video editing, and content optimization to maintain consistent brand tone and quality. Collaborate with cross-functional teams to ensure brand consistency across all communication channels. Utilize APIs and data integration tools to track and analyze campaign performance. Generate performance reports, identify trends, and suggest improvements for better social media ROI. Stay updated on social media trends, emerging platforms, and best practices to keep the brand at the forefront of digital innovation.

Key Skills & Competencies:

Proficiency in motion graphics, video editing, and graphic design. Working knowledge of Python, PHP, API integration, and data management tools. Strong experience in Canva, social media analytics tools, and campaign management. Creative mindset with the ability to produce engaging and visually appealing content. Excellent communication and storytelling skills. Proven experience in boosting brand visibility and social media engagement. Experience in influencer marketing and content amplification strategies.

Qualifications:

Bachelor's degree in Marketing, Mass Communication, Digital Media, or a related field. 3-5 years of relevant experience in social media management, brand promotion, or digital marketing.

Why Join Us:

Opportunity to work on diverse and creative campaigns. Collaborative work environment that values innovation and ideas. Exposure to new-age digital marketing tools and technologies.
Job Types: Full-time, Permanent

Pay: ₹400,000.00 - ₹450,000.00 per year

Work Location: In person