Job Description

Social Media Executive - The Living Co

Company:

The Living Co

Location:

[Remote / Hybrid / City Mumbai]

Job Type:

Full-time

Industry:

E-commerce / Beauty & Wellness / D2C

About The Living Co

The Living Co

is a premium direct-to-consumer (D2C) scalp care brand focused on transforming scalp and hair wellness through science-backed, clean, and effective formulations. With a growing presence in global markets, we are on a mission to make premium scalp care a daily ritual.

We're looking for a creative, detail-oriented, and trend-savvy

Social Media Executive

to join our team and help drive community engagement, brand storytelling, and visual presence across social platforms.

Role Overview

As a

Social Media Executive

, you will be responsible for planning, creating, and executing content across platforms like

Instagram, Pinterest, YouTube, LinkedIn, and more

. You'll work closely with the creative, content, and influencer teams to elevate The Living Co's digital presence and engage our growing community.

Key Responsibilities

Develop and manage the

content calendar

across all key social platforms. Write compelling

captions, hooks, and CTAs

in line with the brand voice. Coordinate with design and video teams to ensure timely delivery of assets. Track trends in beauty, wellness, and social media to inspire new content formats. Schedule, post, and monitor content using tools like

Later, Buffer, or Meta Business Suite

. Engage with the community -- respond to DMs, comments, and brand mentions. Collaborate with influencers and UGC creators for social-first content. Analyze performance data and suggest improvements for growth and engagement.

Requirements

1-2 years of experience in managing social media for a D2C, beauty, wellness, or lifestyle brand. Strong understanding of platform-specific trends (especially Instagram, Pinterest, YouTube Shorts). Excellent written and visual communication skills. Familiarity with tools like

Canva, CapCut, Adobe Express

, or

AI-based content tools

is a plus. Proactive mindset, with the ability to take ownership of timelines and content flow. Passion for the beauty, wellness, and lifestyle space.

Nice to Have

Experience working with influencers or UGC creators. Basic understanding of

performance metrics

like engagement rate, reach, saves, etc. Ability to edit short-form videos or reels.

What We Offer

A creative and collaborative environment in a

fast-growing global D2C brand

. Freedom to experiment and test new content formats. Opportunity to build your portfolio with a premium brand aesthetic. Competitive salary, performance-based growth, and brand perks.
Job Types: Full-time, Fresher

Pay: ?25,000.00 - ?50,000.00 per month

Benefits:

Work from home
Work Location: Remote