Job Description

About the Role

We are looking for a dynamic and creative

Social Media Executive

with

2+ years of proven experience

in managing multiple personal and business social media accounts across platforms such as

LinkedIn, Facebook, Instagram, and YouTube

.

This role requires a mix of

strategy, content creation, copywriting, video scripting, publishing, and community building

. The ideal candidate is both creative and analytical, with the ability to grow engagement, build brand voice, and manage content calendars seamlessly.

Key Responsibilities.

1. Content Strategy & Planning

Develop and execute monthly content calendars for multiple personal and brand accounts across LinkedIn, Instagram, and YouTube. Research industry trends, competitor activities, and content opportunities to craft unique and engaging posts. Plan both long-form and short-form content tailored to platform algorithms.

2. Content Creation & Copywriting

Write engaging copy for social posts, captions, video descriptions, and newsletters. Script compelling video content that aligns with the personal branding and business objectives. Repurpose content across platforms while maintaining tone, style, and voice consistency.

3. Social Media Management

Schedule, publish, and manage posts across LinkedIn, Instagram, and YouTube. Manage day-to-day engagement (comments, DMs, mentions) to build relationships with the audience. Track performance metrics and provide actionable insights for improvement.

4. Community Building & Growth

Strategize and execute initiatives to build and nurture online communities for both personal and brand accounts. Contribute to the development of a

newsletter strategy

to expand reach and strengthen the community. Support in creating engagement-driven activities (polls, Q&A, giveaways, etc.).

5. Personal Branding Support

Manage LinkedIn presence for multiple senior professionals with

weekly posts

. Ensure thought leadership, positioning, and credibility through content that highlights expertise and achievements.

6. Analytics & Reporting

Monitor KPIs (engagement, growth, impressions, reach, CTR, etc.) across all platforms. Share weekly/monthly performance reports with insights and recommendations.

Requirements

3+ years of proven experience

in managing personal and business social media accounts. Strong understanding of

LinkedIn, Instagram, and YouTube algorithms & best practices

. Excellent

copywriting and storytelling skills

. Experience in

video scripting and creative direction(Basic Level)

. Familiarity with

social media management tools

and analytics dashboards. Ability to balance

creative storytelling with data-driven decision-making

. Proactive, detail-oriented, and comfortable managing multiple accounts simultaneously. Hands-on experience using

AI tools to multiply productivity

(for content ideation, scripting, editing, scheduling, etc.).

Nice-to-Have Skills

Basic design/video editing skills (Canva, CapCut, Adobe tools, etc.). Knowledge of SEO for YouTube and LinkedIn content.

What We Offer

Opportunity to work closely with

thought leaders, entrepreneurs, and agency teams

. Exposure to building both

personal brands

and

business pages

from scratch. A creative and growth-oriented environment where your ideas will directly impact brand presence and community building.
Job Type: Full-time

Pay: ₹15,000.00 - ₹45,000.00 per month

Education:

Bachelor's (Preferred)
Experience:

Social media marketing: 2 years (Preferred) total work: 2 years (Preferred)
License/Certification:

Digital marketing (Preferred)
Work Location: In person