Mellow Voyages is a premium travel agency specializing in curated travel experiences, including domestic and international packages, flight and hotel bookings, visa services, and customized itineraries. Our mission is to make travel seamless and memorable for our clients.
Role Overview
We are looking for a dynamic
Social Media Executive
to manage and grow our online presence across various platforms. The ideal candidate should have a passion for travel, excellent content creation skills, and a deep understanding of social media trends.
Key Responsibilities
Develop and execute a
social media strategy
aligned with Mellow Voyages' brand identity and marketing goals.
Manage daily operations of social media accounts (
Instagram, Facebook, YouTube, LinkedIn, Twitter, and Pinterest
).
Create engaging and visually appealing content, including posts, reels, stories, and videos.
Plan and schedule content using social media management tools (e.g.,
Hootsuite, Buffer, or Meta Business Suite
).
Monitor trends in the travel industry and leverage them for engaging campaigns.
Interact with followers, respond to queries, and build a strong online community.
Collaborate with designers, content writers, and videographers for high-quality output.
Run paid ad campaigns on Facebook, Instagram, and Google Ads to generate leads.
Track performance metrics (engagement, reach, conversions) and prepare
monthly reports
.
Stay updated on algorithm changes and suggest innovative strategies to enhance social media growth.
Requirements
Bachelor's degree
in Marketing, Communications, or a related field.
1-3 years of experience
in social media marketing, preferably in the travel industry.
Proficiency in
Canva, Adobe Photoshop, or other graphic design tools
.
Experience with
video editing tools
like CapCut or Adobe Premiere Pro is a plus.
Strong understanding of
SEO, hashtags, and influencer marketing
.
Excellent communication and creative writing skills.
Ability to
work independently
and meet deadlines in a fast-paced environment.
Perks & Benefits
Competitive salary
Travel perks and discounts
Growth opportunities in the travel and hospitality industry
Fun and creative work environment
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?23,000.00 per month
Benefits:
Cell phone reimbursement
Food provided
Internet reimbursement
Work Location: In person
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