, we specialize in delivering innovative digital solutions that drive transformation for businesses across industries. As we continue to grow, we're looking for a creative and dynamic
Social Media Executive
to join our team and elevate our brand and our Clients' brand presence across platforms.
The role is focused on creating engaging content, with a primary emphasis on making Reels and short-form videos for our social media platforms. This is an excellent opportunity to hone your creative skills, gain hands-on experience, and contribute to the growth of our brand.
Responsibilities
1.Content Creation:
Develop, design, and publish high-quality content (text, images, videos, reels, carousels, infographics) for platforms such as Instagram, LinkedIn, Twitter, Facebook, and YouTube.
Stay updated with the latest trends, challenges, and features to create trending content.
Experiment with different styles and formats to drive engagement.
Collaborate with the team to brainstorm creative ideas for campaigns and posts. Write compelling captions, hashtags, and copy that align with brand tone and marketing goals.
Help maintain a consistent brand voice and aesthetic across platforms.
2. Social Media Management Support:
Collaborate with designers, strategists, and marketing team to plan and execute monthly content calendars.
Collaborate with the team to brainstorm creative ideas for campaigns and posts. Write compelling captions, hashtags, and copy that align with brand tone and marketing goals.
Monitor engagement and respond to comments, messages, or queries.
Analyze the performance of posts and suggest improvements. Monitor and analyze
engagement metrics; suggest strategies to improve reach and performance.
Engage with followers, respond to comments/messages, and build an online community.
Maintain consistency in brand messaging and visual aesthetics across all platforms.
3. Research and Trend Analysis:
Scheduling posts, researching trends, competitor activity, and audience preferences and providing innovative solution to boost online presence.
Identify opportunities to enhance the brand's presence and reach.
Stay updated with the latest social media trends, tools, and best practices to optimize content performance.
Qualification
Bachelor's degree preferably in Mass Communication, Marketing, Media Studies, or a related field with an understanding of social media platforms.
1-2 years of experience in social media content creation or a related role (Internship experience counts).
Knowledge of trends, memes, and the dynamics of different social platforms (Twitter engagement, Instagram aesthetics, etc.).
Proficiency in Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) is a plus.
Basic video editing skills using tools is preferable.
Strong writing, editing, and storytelling skills with attention to detail.
Passion for social media and digital content creation.
Basic understanding of social media analytics and performance tools (Meta Insights, LinkedIn Analytics, etc.).
Strong creative and storytelling skills.
A proactive attitude and the ability to work independently.
Monitor and analyze engagement metrics; suggest strategies to improve reach and Performance.
Assist in running paid ad campaigns and A/B testing content strategies.
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?20,000.00 per month
Work Location: In person
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